Product Configurators-Do They Make Sense For B2B Ecommerce? The simplicity of this process hides the complexity in the construction of product rules required to drive the product configurator.īut if product configurators are so “complicated,” are they still valid for B2B Ecommerce? The user chooses a feature validated via a configuration rules engine before allowing the user to select the remaining elements on their product. Product configurators use product rules that need user input from start to finish. Typically, the product configuration is an interactive process. Manufacturers usually use this type of software. What Are Product Configurators?Ī product configurator can be defined as a software-based expert system that supports the user in creating product specifications by restricting how the user chooses various specifications. Having a good product configurator can be the difference between getting orders right, or having costly errors in production.īut first, let’s understand what a product configurator is. Product configurators facilitate customization and help B2B Ecommerce businesses determine the products that are possible to manufacture. It’s time to embrace product configurators. The sinking feeling after buying something online that didn’t live up to its photographs.Īnd no matter how hard you try to shake it, the result is unavoidable-you’ve got buyer’s remorse.Īrguably they stand to lose more because of the nature of products they buy.Īnd if you’re not convinced, 27% of all online buyers return items because the description was different.ĥ7% of retailers and suppliers said that dealing with returns harms the day-to-day running of their business.
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